The Hangzhou Asian Games have already begun, and from the opening ceremony to the organization of the events, they embody the two major themes of "intelligence" and "greenery," bringing different surprises to athletes, media, and viewers worldwide. China has long been recognized as the country best at organizing large-scale sports events. The "footprints" at the opening ceremony of the 2008 Beijing Olympics were widely praised, and the opening ceremony of the Hangzhou Asian Games can be regarded as the most prominent example of technology empowerment. China has long been recognized as the country best at organizing large-scale sports events. The "footprints" at the opening ceremony of the 2008 Beijing Olympics were widely praised, and the opening ceremony of the Hangzhou Asian Games can be regarded as the most prominent example of technology empowerment.
In our neighboring country, South Korea, there is also a clothing brand that exudes a strong sense of technology. Beanpole was founded in Seoul, South Korea in 1989, embodying the Korean lifestyle based on high-quality standards and adding an elegant touch to classic casual wear.
The brand has sparked discussions through its popular advertisement "Her Bicycle Enters My Heart," conveying the classic casual brand Beanpole in a friendly and comfortable manner through various channels, making this image deeply ingrained in people's minds. After entering the new millennium, Beanpole drew inspiration from the traditional Korean pattern called Sesalmnun and designed a unique checkered pattern. With the concept of "international contemporary fashion," the brand targeted men in their 30s with fashionable casual wear and also reinterpreted classic casual styles that reflect the diverse lifestyles of smart and sophisticated women, incorporating Western emotions into the design.
Furthermore, through collaboration with the popular TV drama "Reply 1988," Beanpole has redesigned the retro fashion lineup in a modern way, creating a "retro trend."
Official website: https://www.beanpole.com/