Lamborghini will participate in the Geneva Motor Show in Qatar in October. Lamborghini has confirmed its participation in the Qatar Geneva International Motor Show, which will be held from October 5th to 14th, almost simultaneously with the Qatar Grand Prix.
The plan to separate the famous Geneva International Motor Show was announced in August 2021 in collaboration with the Qatar Tourism Authority. The original plan was to hold events simultaneously in Geneva, Switzerland, and Doha, Qatar, but this year's event in Geneva was canceled, meaning only the dual exhibition in Doha will continue.
Lamborghini CEO Stephan Winkelmann confirmed at the recent Goodwood Festival of Speed to Autocar that the Italian brand will participate in the event. Winkelmann noted that the Middle East is an important market for car manufacturers, and when asked about the value of the exhibition, he said, "We'll see, it's the first time it's being held, so we have to pay attention to it."
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