Founded in 1965 in Paris, France, K-Way was purchased by the brand Superga in 1990 and transferred to So.PA.F. merchant bank in 1993. In 1999, it was acquired by Multimoda Network and in 2004 it was incorporated into the BasicNet Group.
The name K-Way comes from the French en cas, which means "What if it rains?" K-Way became the original brand of Pac-A-Mac windbreaker. It is simple in design and bright in color, suitable for both men and women, and at the same time easy to carry, can easily put in a bag. K-Way gained widespread attention, and the brand name was even included in the French and Italian dictionaries, meaning ultra-light raincoat, and is one of the few commercial brands to be included in the dictionary as of today. Its most iconic Le VraiTM collection is designed for outdoor scenes and is lightweight, comfortable, completely waterproof and can be carried in a small pocket.
K-Way insists on classic and modern style, rich color, super practical functionality, excellent product quality, and advanced technology, K-Way has been included in the famous brands of Italian and French dictionaries, and therefore frequently invited brands to cooperate.
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