Anastasia Soare is a beauty pioneer. In the 1990s, the Romanian-born beautician starts to drew attention to eyebrows in Hollywood and her salon in Beverly Hills became the place to be for celebrities like Kim Kardashian, Victoria Beckham, Jennifer Lopez and Gwyneth Paltrow. Her beauty philosophy is defined by the golden ratio. An individual optimization of each face. Sophisticated supported by her own product portfolio.
If you’ve experienced makeup by Anastasia, you know it’s more than prestige makeup. It’s more than a trend or a look. And it’s more than getting your best eyebrows, lips or lashes yet. Every product Anastasia creates is made with extreme purpose, detail and design so you get gorgeous, pro-level results without being a pro. Every formula, every shade, every tool is powerful enough to be used by a master artist, yet effortless enough to be used by a beginner. With 25 years of innovation and experience, it’s no surprise that Anastasia has consistently disrupted the industry and re-defined prestige makeup.
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